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Fri 30 May 2008
Business breakout
England & Wales
Everyone likes a new baby and here The Drum gives an insight into some of the cutest new launches in town.
The marketing scene has always been more entrepreneurial than most. At any given time, no matter what the economic conditions, there is always a steady stream of new ventures sliding down the slipway.
The rewards can be huge. But so are the risks. A significant proportion of these new launches will sink without trace, sometimes taking the houses, as well as the dreams, of their founders with them.
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