Newhaven has secured the talents of Shameless director Jonny Campbell as part of its campaign to launch Tennent’s ‘Total Futsal’. The campaign comprises TV, posters and press, and bills Total Futsal as ‘5-a-side with a Brazilian touch’. Two TV ads put a Brazilian twist on familiar footballing scenarios. The ads were directed by Jonny Campbell, who recently directed the hit TV shows Shameless and Phoenix Nights. The work was written and art-directed by Paul Mason and Mark Harrison.