Motor homes manufacturers Autocruise has appointed Propaganda to act as the company’s marketing agency as a direct replacement for Leeds-based Aspire Communications.
Mike Phillipson, managing director at Propaganda, said the expected growth in the motor homes trade is forecast to continue for the next three years, presenting “fantastic opportunities” for the manufacturer. “We are looking forward to helping them capitalise on this trend,” he said.
Propaganda will become Autocruise’s outsourced marketing department, with a brief to explore a combination of press, direct marketing and internet channels to take the brand to market.