Porter Novelli to tend zoo account and whisky brief
Porter Novelli has won the PR accounts for The Scotch Whisky Heritage Centre and Edinburgh Zoo.
The Edinburgh-based PR agency will work on the media communications for Edinburgh Zoo’s new attraction, Bundongo Trail opening in April.
Meanwhile, Porter Novelli has been tasked with raising the profile of the Whisky Heritage Centre’s brand as well as visitors to the recently renamed venue, the Scotch Whisky Experience.
Angela Casey, managing director of Porter Novelli said: “Our approach to tourism PR sets us apart.
“Working for businesses including Edinburgh’s Winter Festivals; Our Dynamic Earth; and VisitScotland, we are seeing considerable growth in this area.”
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