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Thu 24 Jan 2008

Chilli unveils new Skinny Cow packaging design

Design / England & Wales

Leeds-based agency Chilli has unveiled its new packaging design across the Skinny Cow range. The redesign sports a stronger typeface and more feminine Skinny Cow motif in an attempt to make the product a freezer standout. The new design also incorporates the product’s low-fat properties.

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