Also on the judging panel is Alasdair Scott, chief creative officer at Filter Worldwide, Simon Usher, MD of Reading Room, Rob Corradi, creative director of Pre-Loaded, Patrick Baglee, executive creative director of EHS Bran, Patrick Gardner, co-founder of Perfect Fools in Sweden, Peter Pedersen, chief technology officer at Rank and Phil Jones, MD of Real Time Consultancy will again chair the judging committee.