AVC Media has appointed Andrew Blackwell, former commercial production manager of SMG Commercial as its first creative director.
Blackwell will be head up a team of four designers who cover a range of areas including logo and corporate identity branding, multimedia and web design, print and 3D animation.
He left SMG Commercial at the end of last year having taken voluntary redundancy.
The move follows the announcement that Sean Duffy, who also left SMG last year, joined CBS Outdoor as its new business director.
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