Thompson brand refresh for Leeds Trinity & All Saints
Thompson brand refresh for Leeds Trinity & All SaintsLeeds-based Thompson has crafted a new positioning and brand refresh for higher education institution Leeds Trinity and All Saints.
Since then, Thompson has arrived at the brand concept: Find Your Way. Phil Dean, managing director at the agency, explained: "Find Your Way mirrors the dynamism and passion within Leeds Trinity and All Saints. It has attitude and personality and stands for something powerful. It is bold and confident while also being personal, passionate and empathetic."
As part of the marketing campaign Thompson has created a new prospectus and website. The new look will be unveiled at UCAS fairs around the country, which kick off this month in Manchester.
The agency is also toasting its 2008/2009 prospectus work for Leeds College of Music, with the institution notching a 31.2 per cent rise in its number of applicants.
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