News

< Back to News   |   Comment on this item

Guerilla given smoking project

Public Relations / England & Wales

Guerilla will be working with Newham Primary Care Trust throughout 2008 to reduce smoking prevalence across the borough, following a pitch against a London agency.

Guerilla will propose a campaign strategy based on evidence from market research conducted by Marketwise Strategies.

Register to view article for free

To view the full article and add comments you must register for free. or log-in.

Not registered?

Register today for free and you will get:

  • Full access to News and Indepth content
  • Access to all article image galleries
  • Ability to add comments and take part in debate
  • Receive latest news by email