Union Direct wins animal charity following pitch
The Scottish Society for the Protection of Cruelty to Animals is to run a campaign supporting Scottish Animal Week, created by Union Direct.
A three-way pitch for the account was held with the The Leith Agency and Story. The account was previously held by WWAV Rapp Collins Edinburgh.
The campaign will encompass press advertising, inserts, door drops, direct mail, digital advertising and TV – all backed by a PR campaign to be managed by The Big Partnership.
Media will be planned and bought by Feather Brooksbank.
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