Live & Breathe creates marketing work for JJB & New Wave competition
Live & Breathe creates marketing work for JJB & New Wave competitionJJB to run a competition in partnership with trainer brand, New Balance, creative work being completed by Live & Breathe.
In store, consumers can pick up and fill in a flyer with their personal details for a chance to win the opportunity to practice their running skills in Central Park. Promotional materials were created to promote the New Balance 913 , designed in male and female
versions.
The initiative is exclusive to JJB in the UK.
Live & Breathe researched and developed all aspects of the campaign and was responsible for creating in-store materials including prize draw postcards and dispensers, hero units, triple trays, duratrans and strut cards for use within JJB outlets.
The competition closes on 31st October and the winner will be announced in November.
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