2 September 2008 - 1:51pm| by | 0 comments

A look at Bulmers sponsorship campaign for Rory & Paddy

Here’s a look at the full Bulmers sponsorship campaign currently running during Channel Five series, Rory & Paddy’s Great British Adventure.

The broadcast sponsorship, negotiated by Mediavest includes branded programme credits and bumper breaks, created by Glasgow agency, Frame.

The programme shows comedians Rory McGrath and Paddy McGuiness leaving the city behind to travel around the country in a camper van and take part in a series of quintessentially British events such as swamp soccer, toe wrestling, bog snorkelling and cheese rolling.

Below are the five sponsorship trails to view.
 

 

 

 

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