Clydesdale Bank and Yorkshire Bank have rolled out a new campaign ‘Always Thinking’ across its retail and business banking branches, created by Edinburgh based The Union.
The Union won a competitive pitch against several London agencies.
Both banks are owned by National Australia Bank which appointed the Union to its marketing roster in May of last year.
The campaign promotes that banks Current Signature Account to help busy professionals manage their finances and runs as posters, online, POS and internal communications within branches.
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