Mightysmall wins ad brief from £4m Rutland Hotel
Mightysmall wins ad brief from £4m RutlandEdinburgh's Mightysmall has been appointed to produce a multi-media campaign to advertise the new look Rutland Hotel, following its £4m makeover
As well as a new bar, restaurant, club lounge, the boutique hotel now boasts the country's first ever interactive bar.
The campaign, which breaks this weekend, includes 48 and 6 sheets, and the agency has also employed a fleet of Digital Ad vans, which will run a 30 second commercial shot for the hotel.
Tamsin Ansdell, director at Mightysmal, said: "The Rutland really has changed everything but the name and it is a completely different place now, so we wanted to make sure that all the advertising left people in no doubt of that."
New to The Drum
You will be sent a verification email. Click on the link in the email to post your comment.
Comments
I like the idea of a digital advertising van. I think mightysmall are the first people to use one in Scotland. Good move. It opens up interesting possibilities of using these vans for showing short films out and about too.
Write Your Comment