McVitie's Mini Croissants campaign created by Brahm
McVitie's Mini Croissants campaign created byA new campaign to support the launch of McVitie’s Cake Company’s Mini Croissants has been created by Brahm.
The campaign will cross trade press advertising in eight titles including The Grocer and Independent Retail News, launching this month.
The agency will also run a national sampling campaign to promote the new range alongside 6 sheet acitivity throughout the Tesco estates, while 6 sheets will also run in Morrisons stores.
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Nice ad.
Who knows, maybe one day their website can be rescued from the 1980's and we'll find out they've done some more nice things in recent times.
Smooth. You a copywriter Johnny?
I like Brahm's website. They were obviously so pleased with what they did in 1998 that they can't bear to change it.
I find the ad' very bland..trying to be too clever. A new 'delicious' product stuck in an egg cup..poor typography, poor photography.
This is not a BRAHM ad.
They would never have the headline, product and packshot the same size.
They would'nt entertain italic in the headline no matter how little.
This would be laughed out of the creative dept.
So ask BRAHM - they will confirm this misunderstanding.
A few bitter people here. Move on.
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