14 July 2009 - 6:00pm| by | 0 comments

Telegraph relaunches mobile site with Bluestar Mobile

Telegraph relaunches mobile site with Bluestar MobileTelegraph relaunches mobile site with Bluestar Mobile

Leading daily broadsheet newspaper relaunches mobile website to offer readers TV content.

It will offer new advertising opportunities to the Telegraph's commercial clients, with opportunities for banner placements, Google Ad sense and sponsorships.
And the site will be promoted with marketing across The Daily Telegraph, The Sunday Telegraph and on Telegraph.co.uk.
The media group has also appointed Marvellous mobile to run an external marketing campaign across a range of mobile sites, including Yahoo and Channel 4.
Maani Safa, head of mobile at Telegraph Media Group, said: "Mobile is an increasingly important platform for both our readers and advertisers - it is also an area which is going through major change.
"At TMG we are working to ensure that we remain at the forefront of innovation and offer our readers and advertisers the most compelling product available.”

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