5 August 2009 - 9:50am| by | 0 comments

Refinery lands Co-op Food Christmas campaign

Refinery lands Co-op Food Christmas campaignRefinery lands Co-op Food Christmas campaign

The Co-operative Food's 2009 Christmas mailers and press campaign will be handled by Refinery, after the Manchester agency won a competitive two-way pitch.

Refinery will handle the design, photography and artwork for the campaign, which will commence in October with a series of weekly mailers ranging from two to 16 pages.

The campaign aims to strengthen The Co-operative Food’s proposition of “everything you need on your doorstep”.

The win follows Refinery's ongoing work with the Co-operative Food brand. The agency has already handled a national tactical communications campaign for the client comprising an ongoing series of door srops and national press ads, and membership direct mail.

Refinery director Joe Bowler said: "I am delighted that we have been able to further strengthen our relationship with The Co-operative Food with this win.  We are looking forward to working on it and helping our client achieve great results during this key sales period.”

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