News

Fri 4 Sep 2009

Quiksilver appoints Origin to promote snowboard camps

Marketing / England & Wales

Quiksilver, the surfwear and boardsport equipment brand, has appointed Origin to create an integrated campaign for its new snowboard camps venture.

Working under the brand name 'Just Snowboard Camps', Quiksilver will offer professional snowboarding instruction and access to the latest equipment along with food, drink and accommodation in the French Alps.

Cheshire-based Origin has been briefed to create a series of activities throughout the rest of the year to drive awareness and bookings.

The first element of its campaign will be a website which will go live in the next few weeks.

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