22 September 2009 - 4:44pm | by Staff Writer | 0 comments

Whitespace restructures Aegon Asset Management site

Whitespace restructures Aegon Asset Management siteWhitespace restructures Aegon Asset Management

Whitespace has spent most of the year working on the complete re-design and restructure of the webstie for financial company AEGON Asset Management.

The Edinburgh-based digital design agency won the competitive pitch at the end of 2008 and was subsequently tasked to work closely with Aegon’s in-house marketing team to advise on Search strategy, architecture, content and design

and production of templates for integration with the AEGON Asset Management content management
system.

Karen MacKenzie head of brand communications for AEGON Asset Management, said: "Working with the team at Whitespace has been both an effective move for AEGON Asset Management and an enjoyable one. Challenges were overcome, the project ran on time and in budget and the result has been received really well."

Iain Valentine, creative director for Whitespace, added:“The Free thinking proposition is very strong and allows the unique opportunity to be creative and stand out within the financial services sector”

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