Midlands-based agency, Rees Bradley Hepburn, is to create the new website for Staffordshire University.

RBH was awarded the task of developing the channel for the University following a three-way pitch and post-pitch research into competing agencies proposals.

Debbie Cooke, head of strategic marketing at Staffordshire University said: “We aim not only to have one of the best websites in the higher education sector but we also want to compete in the commercial sector too. This area is particularly important to our strategy and will help us deliver the best ‘real world advantage’ to our undergraduates.”

Gray Dudek, digital director at RBH, added: “The site is being created with the visitor in mind. By creating an experience that is smarter and more intuitive we hope to give all visitors to their website an advantage that other university sites don’t.”

The website will go live later this year.