Visual effects and animation studio Mi has created a marketing video to promote Lancashire County Cricket Club's new £12m events venue, The Point.

The cricket club briefed the Manchester studio to produce a film which would "emphasise the Point's spaciousness and flexibility as a venue" when it is complete in July next year.

Tony Hartley-Denton, MD of Mi, said: "We developed a concept which closely aligned with The Point's existing brand and its marketing proposition: 'Events from a different angle'. Our animation pushes this thought further, twisting and turning through the space and adding an element of fun into the video."

The cricket club will run the video at its own events and in sales meetings.