International electronics brand Casio has appointed Uber to head up numerous projects including campaigns for TV, press and digital, following a competitive pitch process.

The Sheffield-based creative agency is already working on campaigns, with the first to promote a new camera launch set to appear in the coming weeks running across press and online.

Greg Clark, managing director of Uber, said: “Casio is an amazing brand that we are immensely proud to be working with. They are launching some great new products and have a brave and ambitious attitude towards their marketing which is a very exciting prospect for us.”