National Muslim Women's Advisory Group unveils new identity
National Muslim Women's Advisory Group unveils new identity
A new identity and website for the National Muslim Women’s Advisory Group has been created by Studio North.
The logo will be used as part of a wider campaign to support events as part of a roadshow imitative called Our Choices which will visit Dudley, London, Manchester, Cardiff and Middlesbrough.
Manchester-based Studio North created the name to illustrate the messages of empowerment and choice which is based around 12 female role models from the Asian community which have been successful in a non-traditional manner from the Muslim community.
The campaign will use photographs of each of the women to raise awareness of their chosen career paths in an effort to inspire others, while the website will feature news and information on forthcoming events.
Nick Wright, partner and creative director at Studio North, said: “The work that the NMWAG does is of huge importance and will directly help many young Muslim women realise their true dreams and aspirations. It has been fantastic to be part of the campaign and we are sure ‘Our Choices’ will go from strength to strength.”
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Comments
It looks like National Muslim WAGs. I'm not sure that's the 'empowering' image they wanted to get across.
comments
I read that as NM WAG as well. That's a rather unfortunate way to split NMWAG?
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