19 November 2009 - 10:03am| by | 10 comments

O Street hires new creative director and launches skateboard designs

O Street hires new creative director and launches skateboard designsO Street hires new creative director and launches skateboard designs
O Street hires new creative director and launches skateboard designs

Glasgow-based design studio O Street has hired a new creative director, Ed Watt to bolster its team.

O Street's co-founder David Freer added: "We interviewed a lot of great designers, but Ed's proven track record of managing his own agency and his digital and Ping Pong skills made him a perfect choice".

Meanwhile, O Street has launched a new website that includes a TV channel: 'O Tube', a radio stream: 'O fm' and an online shop.

Co-founder Neil Wallace said of the  "The design is much cleaner and fresher than our previous site. We wanted to draw more attention to the work, so there is a lot of clean white space and bold colour imagery."

O Street's new online shop sells a range of items designed by the agency, including a series of skateboards. They have collaborated with Glasgow longboarding legend Will Thornton and ShowPony to design the series (longboards and shortys, pictured) and a range of t shirts.

Check the video stream on O Street's website to see Wallace and Freer learning to ride them.

Comments

19 Nov 2009 - 11:09
steven_bonner's picture
18
comments

It's great to see such modern thinking coming from a Scottish studio. Nice one guys.

19 Nov 2009 - 13:13
greig_anderson's picture
34
comments

Best of luck to Ed and the O-Street guys good guys doing good things!

19 Nov 2009 - 13:37
gallusness_'s picture
32
comments

Great appointment in that O street will be getting some awesome creative work and a thoroughly decent guy. All the best Ed.

19 Nov 2009 - 15:48
jack_daly's picture
24
comments

Second, third and fourth, etc the previous comments. Great appointment by O street in getting Mr Watt on board. Will be keeping a close eye for the inevitable loveliness on the way...

20 Nov 2009 - 10:42
Colin Bennett's picture
6
comments

Great stuff Ed. All the best with the new gig!

20 Nov 2009 - 11:04
tangent_graphic's picture
8
comments

Well played.

20 Nov 2009 - 11:13
david_hamilton's picture
3
comments

Good on you guys. Best to David and family re the new arrival!

20 Nov 2009 - 12:16
ed_watt's picture
1
comments

Thanks folks and thanks David and Neil for the kind words. Should be said Angus Paterson (off to france) put lots of hard work into these skate boards, including sawing off the end of the table tennis table. But it was worth it, they look great!

20 Nov 2009 - 12:58
paul_hampton's picture
16
comments

well done ED. Hope yer well mate.

23 Nov 2009 - 12:01
victor_brierley's picture
151
comments

Loving it chaps! Shortys, Longboards... you guys are down with The Kids! Mr Freer, wetting of baby head?

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