Royal Academy of Dance selects L&K for prospectus
Royal Academy of Dance selects L&K for prospectusThe Royal Academy of Dance has appointed L&K Brand Communications to create its 2011/12 Faculty of Education prospectus after a three-way creative pitch.
The brief challenged agencies to show "a dynamic and inclusive vision of the academy and its available courses to both a US and worldwide student market".
Carla Murphy, managing director of Leeds-based L&K, added: "We were lucky to receive such an exceptional pitch brief. It was ripe with detail and had clear direction."
The agency has now started work and the prospectus will be delivered in the Spring.
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