Carden Park, a a luxury hotel, golf resort and spa in Cheshire, has launched a new website to boost bookings.

The new site was designed by north west digital agency Rippleffect and aims to increase bookings at the 196-bed hotel and encourage more people to use its leisure facilities.

Rippleffect was also briefed to develop a search and pay-per-click stategy to better target golfers, business, wedding and leisure guests.

Andrew Binns, senior business development manager at Rippleffect, said: “Carden Park is a unique golf and hotel resort in a spectacular setting and it was important that they had a web presence which truly reflected that.

“Online visibility is vital to attract leisure and business travellers. We did extensive survey and focus group work to fine-tune the site’s user friendliness and ensure potential customers searching online will find it.”