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Quotes of the week

Advertising / UK

Why Cheltenham is the new Hollywood, a grim outlook for Scottish advertising and Sands' rules of seduction. It's thedrum.co.uk's quotes of the week....

"As the world’s longest freestanding sign locals believe it has the potential to become one of the country’s most recognised landmarks, even becoming a tourist attraction similar to its sister sign in Los Angeles."
The bookmaker Paddy Power cheekily suggests in a press release that its ginormous billboard could do for Cheltenham what the Hollywood sign has done for LA. Right...

"The original ad is just one of those iconic ads. If you just mention the Lynx effect people remember it. We were taking on quite a challenge there."
Specsavers creative Simon Bougourd on the pressure of living up to the original after spoofing a fondly-remembered Lynx ad.

"We have reached the conclusion that the station is no longer sustainable in its current form."
After weeks of speculation, a GMG statement finally confirms that Channel M will axe all its original programming and cut back to just four staff after failing to find a buyer.

"It would be easy to be disheartened by his departure but the truth is that I poached him from The Chase in the first place so Ben seducing him back is fair game."
Elmwood chairman Jonathan Sands tells us of his creative director's decision to return to old flame The Chase.

"Richard has built a great team and as a tall tree falls in the forest it leaves room for other people to grow."
Aristotle, Plato, Sands.

“My logo is in-your-face, puffy and bold, which is what Scotland’s all about. I thought the original design was pretty bland."
Derek Reid explains the design rationale behind his alternative Commonwealth Games logo, which won him £95 from the Scottish Sun.

"The premise of pretending to be someone else and then hooking up with a load of other people pretending to be somebody else is both creepy and fundamentally not how human beings – and therefore not how social networks - work."
It's fair to assume Numiko's Darren Navier won't be buying you a virtual drink at the Second Life bar any time soon.

"..the Government was forced to sit up and take notice of a proposal which was deeply flawed."
Scottish Newspaper Society president Michael Johnston praises the Government's decision to scrap plans to move public sector notice spend out of newspapers to online.

“You can see an advert from over 100 years ago which was exactly the same. This is an old idea brought, very much, up-to-date."
Michelin's UK communications chief Peter Snelling tells us why the tyre firm has revisited a century old ad in its new campaign. The Michelin Man cometh again, and he hasn't changed a bit.

"I hope I’m not being overly dramatic when I say that hopefully the Scottish industry survives in some way or form because everything I’m hearing right now is that it's proving very, very tough for everyone."
Tangible chairman Andy Carolan paints a bleak picture of the state of the Scottish ad industry.

"Hopefully this will ensure sanity prevails in our online comments, and those wanting to talk to themselves go elsewhere."
The Drum's lead article promises changes to tackle the controversy over anonymous comments. A pseudonym system should make it obvious when people are trying to pick fights with themselves.

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