29 October 2010 - 1:21pm| by | 8 comments

Creatives collaborate for charity calendar

Creatives collaborate for charity calendarCreatives collaborate for charity calendar
Creatives collaborate for charity calendar

A collective of Scottish creatives have collaborated to launch a charity calendar to raise money for a young boy who suffers from a very rare form of cancer.

Zander Heneghan is an eight year-old boy from Brora, a small village in the Scottish Highlands. In March 2010, he was diagnosed with Rhabdomyosarcoma, a rare and serious form of cancer. A course of chemotherapy and radiotherapy followed, throughout which Zander showed tremendous courage and spirit.

However he now faces a long and intensive period of treatment which involves a 10-hour round trip to Glasgow every week.

Designer Paul Gray at Glasgow-based Suisse was asked by photographer and indigenous Brora man Craig Mackay to get involved in the project to produce a calendar to raise funds and awareness of Zander's cause and the condition itself.

Also joining the team behind "Zander Calendar" are writer Audrey Mason;  social media strategy through Rob Innes at Wyoming-Interactive; press strategy through James Doherty, media manager at Glasgow Life (Culture & Sport); and digital by Rob Campbell at Loaf-Design in Peterhead.   

Gray said: "Zander's treatment regime would flatten a man let alone an 8 year old boy. Anyway, he's doing it and winning but there's loads still to go through. His mum and dad have to drive from Brora to Glasgow every week for intensive and intrusive treatment. That's a 10-hour round trip. Just this week they've been told this will continue for the next 44 weeks. A daunting prospect. There is no financial support. They just need to make it happen. So money is a big worry for them which, we know, only compacts the strain. The calendar will be sold to raise funds to support them in this horrific battle and go back into research. Only 60 kids a year get diagnosed in the UK so it's rare and clearly there's a lot of research to be done."

The project has the patronage of Tricia Stewart, the original Calendar Girl and it was her idea to do the first W. I. calendar (Helen Mirren plays her in the film).

The Alternative WI Calendar was launched in April 1999 and has gone onto to become a global phenomenon, inspiring the film and stage show ‘Calendar Girls’. More than ten years after the first iconic ‘nude’ calendar, almost £3 million has been raised for Leukaemia and Lymphoma Research.

Many other fundraising groups around the globe have replicated the calendar idea. The Zander Calendar is yet another example of a small group of people coming together for a greater purpose. The friendship and support which has inspired this calendar will ensure its success.

The production and print of the calendar is now finished and a dedicated website and Facebook page (it's gone from zero to 520 'likes' in 36 hours) has been established.

http://www.zandercalendar.com

 

Comments

29 Oct 2010 - 14:19
paul_gray's picture
1
comments

So very true. This will make a huge difference but only if we can sell them. If you don't like it or indeed don't want one it then that's cool. All we ask is that you forward to someone who might. Your mum will love it and it'll be another thing of your christmas list. No brainer.

29 Oct 2010 - 14:37
stuart_gilmour's picture
24
comments

Well done guys - looks great. I'll buy one. It's stuff like this that really brings home what's important in life.

29 Oct 2010 - 14:54
lisa_gray's picture
1
comments

A fantastic effort by all involved - lots of time, effort and skill donated to help do something meaningful and worthwhile - as you say Audrey, it's not often you can say that about a creative project! Added to that, the calendar is a beautiful piece of work - and a Christmas gift with meaning - get on the site now and buy, buy, buy!

29 Oct 2010 - 15:02
robinnes's picture
1
comments

This is such a wonderful project to be involved in. As a previous poster said 'It's stuff like this that really brings home what's important in life.' Stuart is quite right. We all moan about the small stuff but here's a kid marching on with some seriously heavy baggage.

29 Oct 2010 - 15:02
duncan_macdonald's picture
3
comments

Really heart warming to see so many people helping out a brave little boy.

29 Oct 2010 - 15:22
lyn_cunningham's picture
1
comments

Inspiring stuff, have been watching the figures on Facebook grow over the last few days. Incredible how powerful the internet is.

Please visit the site on FB and share the link with as many people as you can, spread the word, buy a calendar or donate, it really is for a worthy cause.

Also, a BIG BIG well done to all involved, the calendar looks amazing, photography and the brave ladies who modelled absolutely beautiful and Zanders, such a courageous, strong wee fellow. Good of luck with everything and all the best for the future.

30 Oct 2010 - 22:07
rob_campbell's picture
1
comments

Zander’s a wee boy with a big heart, which is what we are hoping the people who visit FB, the website, or even read this post will have too. Bottom line is, as Paul has already said, we can’t help the wee fella if people don’t buy the calendar, so please do. It’s a nice wee thing for your wall [or a friends] resulting in helping the boy out for the cost of a couple of beers or whatever floats your boat. Your conscience is clear due to having done the day’s good deed, as will the head be in the morning... job done.

1 Nov 2010 - 10:43
scott_witham's picture
24
comments

Got our support - good luck and looking forward to receiving the calendars

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