30 November 2010 - 3:12pm| by | 3 comments

STV Local launches further tranche of “hyper-local” websites

STV Local launches further tranche of “hyper-local” websitesSTV Local launches further tranche of “hyper-local”

A further 10 hyper local websites covering towns, cities and communities across the North East of Scotland and South Lanarkshire have been launched by STV local.

This follows the online and mobile initiative’s pilot launch in September within the North Lanarkshire local authority area.

Individual sites have now been created for Aberdeen City, Buckie, Elgin, Forres, Lossiemouth, Stonehaven, Cambuslang, East Kilbride, Hamilton and Rutherglen.

Further launches are planned Fraserburgh, Peterhead and Deeside as the broadcaster presses ahead with its plan to cover the entire Scottish population within 18 months.

Each site is designed to convey a range of content to local communities, including news, event listings, weather updates, traffic information and business listings.

This material is sourced from local content providers, including community groups and businesses.

Rob Woodward, Chief Executive of STV, said: “This year alone we have launched the STV News iPhone app, STV HD and a content deal with YouTube, and we continue to build our digital presence with the ongoing roll-out of STV Local.”
 

Comments

Anonymous (not verified)
30 Nov 2010 - 15:49
Anonymous's picture

What the fook's a traunch?

Anonymous (not verified)
30 Nov 2010 - 15:51
Anonymous's picture

Wikipedia: In structured finance, a tranche (often misspelled as traunch or traunche) is one of a number of related securities offered as part of the same transaction.

1 Dec 2010 - 19:37
yidian123's picture
1
comments

Dear customers, thank you for your support of our company.
Here, there's good news to tell you: The company recently
launched a number of new fashion items! ! Fashionable
and welcome everyone to come buy. If necessary, please
input:====www.kogoal.com====

Write Your Comment

New to The Drum

You will be sent a verification email. Click on the link in the email to post your comment.

Tick to receive daily newsletter full of the latest news in creative marketing and media.
By checking this box you are agreeing to The Drum's website terms and conditions.

Don't miss out... Get your Digital news by email

Directory Latest