‘Wish You Were At Topshop’ digital campaign launches with FreshNetworks
‘Wish You Were At Topshop’ digital campaign launches withTopshop launches a summer campaign using technology created by FreshNetworks.
After being given a free styling and make-up session, shoppers will be invited to create a digital ‘Wish You Were At Topshop’ postcard using theInstagram app.
They will be photographed using an iPad2, then can use the Instagram filters to change the effects of the picture.
Shoppers will be able to take home a copy of the postcard, as well as being able to load it onto their own Facebook page and a digital copy going on the Topshop gallery.
Topshop said it is "proud" to be the first in the industry to work with Instagram.
“Wish You Were At Topshop” runs from 1st-4th June in Oxford Circus, London, St Stephens Green, Dublin and Church Street, Liverpool and from 8th-11th June in Manchester Arndale.
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