22 July 2011 - 3:16pm| by | 0 comments

First look: TV Licensing's new 'Whatever's easiest for you' ad

The TV Licensing company will tomorrow launch the second ad in its 'Whatever's easiest for you' campaign.

The new spot shows a young couple's relationship unfolding from start to end in one conversation and aims to highlight the alternative options to paying for a TV licence all at once.

It follows the first ad (below) which launched in May and showed a busy mum serving up the wrong food when trying to feed her baby and dog at the same time.

The campaign, which will run across BBC channels, was created by AMV BBDO and BBC Media with TV production handled by Red Bee Media

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