SCOTTISH CREATIVE AWARDS – DAGGERS DRAWN
Adding to the Scottish Focus for this issue, the nominations for the Scottish Creative have been announced, spanning advertising, digital, PR and design. See some of the nominated work and find out more in the magazine.

ANALYSIS & AGENDA
Marketing - Should marketing of sugary drinks to kids be banned?
Advertising - Is it too early to describe product placement in the UK as a flop?
Social Media - Five points that should have been raised in home office discussions with Twitter, Blackberry
Mobile - Four tips for success in targeting mobile
Research - Microblogging up by 62% since 2009

THE WORKS - The latest, new creative campaigns
In this issue we look at the creative work of:
Sunny Thinking's work for NHS
Music's work for Chester Zoo
Raw's work for BBC Philharmonic Orchestra
Berg's work for a New Zeland wine exporter

PITCH NEWS
A round up of the new business news - from pitches and wins to losses and reviews. 

PEOPLE NEWS

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