The Drum speaks to a cross-section of agencies north of the border to find out their views on Scotland's creative landscape.
Darryl Davidson, technical director, Weather Digital and Print Communications
In the last few years we have seen a few large games companies go under, which was sad to see. It seems though that the talent from these companies have spawned a number of new companies focused on mobile app development. These companies are doing some great things within a massive and growing marketplace.
Richard Scott, managing director, Axis Animation
I think the most exciting development is the internationalisation of many businesses. Creative business owners are realising that they can take their company global no matter where they are based. If Axis hadn't operated this strategy we might not have survived the recent tough times. Our rise in international clients coincided directly with the downturn in the economy. We benefited because we had grown our client base beyond local and national and as great opportunity came after great opportunity we built up a momentum that made international clients trust in our abilities, our creative ideas and the management team.
Ian Ord, business development director, Fifth RingThe pace of change is exciting and as Charles Darwin said, it is not the strongest of the species that survives, nor the most intelligent that survives. It is the one that is the most adaptable to change.