21 September 2011 - 12:07pm| by | 2 comments

British Airways unveils ‘To Fly. To Serve’ campaign on Facebook

British Airways has today unveiled its ‘To Fly. To Serve’ on Facebook: its biggest brand ad campaign in a decade.

The ad will then run on TV - breaking on Channel 4 - supported by newspaper and online advertising.

The ad premiered on Facebook at 11am today.  A teaser trailer had originally been aired on the social media website.

Comments

21 Sep 2011 - 13:47
will_atkinson's picture
123
comments

who cares.

2 Jan 2012 - 14:57
Kevin Lister's picture
1
comments

See a more truthful version of this advert at:

http://www.youtube.com/watch?v=1jUsq63hIoM

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