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Betfair launches new TV advert with Big Al’s Creative Emporium

Betfair has launched a new TV advert, featuring for Will Greenwood and Michael Vaughan, created by Big Al’s Creative Emporium.

The advert, which will run for 12 weeks, will be broadcast in UK, Sweden and Denmark to promote the launch of their new-look casino product.

The adverts see Greenwood and Vaughan rudely awakened by a Las Vegas-style boxing compere, who has entered their homes with a troupe of glamorous dealers to announce the arrival of Betfair’s new casino.

Adam Joseph, head of UK Casino at Betfair, said: “We believe Betfair Casino’s offering is the best on the net, so we’ve teamed up with our two ambassadors who know all about winning to promote it.”

Featured by The Drum