Security system firm Stanley Security Solutions, owned by Stanley Black & Decker, has chosen Lakestar Media to create and implement an integrated search engine optimization led campaign.

The campaign will aim to boost the online presence of the firm through improving its organic search rankings and also increasing its online generated business leads, overseen by European marketing manager Malcolm Rose.

Neil McKay, CEO at Lakestar Media, commented: “This is an exciting opportunity for us. The Stanley brand is respected worldwide for the quality and value of its products and we are really pleased to be working with this business to boost its online visibility.”