2 December 2011 - 9:47am| by Staff Writer | 0 comments
Walking the walk: adiVERSE Virtual Footwear Wall brings ‘connected retail’ to life
The adiVERSE Virtual Footwear Wall was a ‘connected retail’ innovation developed by Intel and created by Start JudgeGill for client adidas.
Walking the walk: adiVERSE Virtual Footwear Wall brings ‘connected
adiVERSE creates a cross-channel retail experience, enabling consumers to ‘virtually’ pick up shoes and get further product-related information, and then pay for their item via a tablet-based checkout.