| posted by

Mercedes introduces Facebook to vehicle line up

German motor giant Mercedes has announced a partnership with Facebook, Yelp and Google which will see the tech firms services introduced to the firm’s 2013 production line.

A new in vehicle telematics system will allow drivers to check their status updates on the move with a specially designed pared down menu system designed to minimise distractions.

Facebook Vice President of Partnerships and Platform Marketing Dan Rose said: “Now that cars have screens that are intelligent, you would expect that more and more car manufacturers will want to make those screens capable of allowing people to connect with their friends and take advantage of the social context that comes along with that.

“One of the core things that people do on their screens in the car is GPS navigation and the ability to see which of your friends are nearby is something we think will be really interesting for people.”

The telematics screen will allow drivers to automatically publish a Facebook posting of their current destination when inputted to the cars GPS.

Source: mashable

Featured by The Drum