RedMeat, a digital creative agency aimed at SMEs has launched today as a partnership between CTI Digital’s business development manager Tim Edwards, creative director Rik Hopkinson and CEO Nick Rhind.

The concept behind the agency is to deliver affordable bespoke websites from creative idea to completion to the SME market, without using templates. It will aim to offer advice on everything including content development, user experience and usability to help up-and-coming brands can effectively compete with big online business.

Edwards said: “We believe that small and medium businesses shouldn’t have to compromise on their web presence. Template designs will NEVER meet every need that a client has. Now they never have to compromise to keep the costs down, they can have a bespoke CMS or ecommerce design that won’t break the bank.”

RedMeat has said that year one turnover is on track to reach £500,000, following success in its initial market testing phase.

Hopkinson added: “We believe that a bespoke design and branding can help SMEs and start-ups differentiate themselves from the competition. Amplifying brand development efforts through consistent typography, user experience, messaging and creatives.”

Rhind will act as a strategic advisor for RedMeat but will not be involved in the day-to-day management of the business.