Electrolux Professional, Washington Green Fine Art and Leekes have all appointed Willoughby to handle their PR.
Jane Ainsworth, managing director, commented: “This year, WPR is celebrating 20 years in business and winning these new accounts has been a great start to what we hope will continue to be an excellent year for us. The retail and foodservice teams are very much looking forward to working with the brands on what promise to be some very exciting and interesting campaigns.”
Kitchen manufacturer Electrolux Professional has asked the agency to help increase its exposure, providing an ongoing press office service as well as support for launches and events.
Washington Green Fine Art, including its retail arm, Castle Galleries, appointed the agency to raise the profile of the brand and position high street art as being accessible to all.
Retailer Leekes, which sells furnishings, accessories and home improvement products, appointed Willoughby appointed the agency to drive awareness; driving footfall to its Midlands based department stores and supporting the launch of a new flagship store.