A brand identity and creative strategy to promote a haunted hotel experience has been developed by Black & Ginger.

The Resting Place is based at a number of locations across The UK, and offers paranormal enthusiasts the challenge of staying the night and involving themselves in activities such as séances.

The agency answered its brief by developing a design that it felt would be both contemporary, while eluding to the ‘intensity of the unknown’, that features on the official website.