Sky Sports will not run adverts during coverage of F1 racing when it begins next year. The broadcaster has confirmed to Autosport, that it would not interrupt coverage for adverts which frustrated viewers during ITV’s coverage of the sport... Read more
An F1 nut has been given a helping hand by his heroes in the Mercedes team after writing to their boss, Ross Brawn, requesting a new bionic arm – in return for some sponsorship.Matthew James was born without his left arm, an inconvenience... Read more
A series of exclusive photographs featuring the eyes of Formula 1 drivers Jenson Button, Michael Schumacher, Lewis Hamilton and Fernando Alonso are being raffled on Facebook as part of a charity fundraising drive.Manchester digital agency Code... Read more
Rupert Murdoch is looking to further expand his media empire after collaborating with Mexican billionaire Carlos Slim on an audacious bid to take control of Formula 1 racing.News Corp views the motor racing event as an attractive proposition, it... Read more
A statement yesterday from Italian investment firm Exor, which is controlled by the Agnelli family who run the car giant Fiat which in turn owns Ferrari, confirmed it is in “the early stages of exploring the possibility of creating a... Read more
A soft-landing page for the World’s best-selling Formula One magazine F1 Racing has been created by Xcetera Media.The Bath based agency has created the page for the Haymarket owned title, the latest of several created for the publisher by... Read more
Henri Lloyd has appointed Origin Creative to deliver the launch marketing for its new range of merchandise for the Mercedes GP Petronas Formula One Team.Henri Lloyd is the official clothing and footwear supplier to the racing team and its apparel... Read more
The Force India Formula One Team has worked with Worcester-based agency DesignReligion to create a key set of press collateral for the new Formula One season.Ahead of the start of this year's F1 World Championship, which begins this weekend,... Read more
With his sense of humour intact and ever an eye for an opportunity Bernie Ecclestone, commercial head of Formula One, has transformed his recent mugging into a marketing tool.On November 25 Ecclestone was relieved of his personalised Hublot... Read more
