THE DRUM

1. 

   McVitie's to sponsor Tea Garden area of Battersea Park Diamond Jubilee celebration

   McVitie’s, the United Biscuit brand, has been announced as the sponsor of the Tea Garden area of the Diamond Jubilee Festival in Battersea Park. ... Read more

   1 comment

   London - 24/05/2012

   Sponsorship
2. 

   McVitie’s set tongues wagging with lickable lift

   They may not figure as highly as ice cream and lollipops in the eyes of most but the humble mechanical elevator could become the subject of much salivating following the unveiling of the world’s first edible elevator. ... Read more

   8 comments

   UK - 12/04/2012

   Marketing
3. 

   United Biscuits and Bauer Media agree six figure sponsorship deal to create McVitie’s Dunk Time

   United Biscuits and Bauer Media have agreed a six-figure sponsorship deal which will mean the launch of the McVitie’s Dunk Time initiative. ... Read more

   1 comment

   London - 08/02/2012

   Marketing
4. 

   Publicis enlists illustrator Paul Davis for McVities Quirks campaign

   To create McVitie’s latest TV campaign, Publicis worked with illustrator Paul Davis to help with the launch of Quirks. ... Read more

   0 comments

   London - 26/01/2012

   Advertising

   video
5. 

   McVitie's Mini Croissants campaign created by Brahm

   A new campaign to support the launch of McVitie’s Cake Company’s Mini Croissants has been created by Brahm. The campaign will cross trade press advertising in eight titles including The Grocer and Independent Retail News, launching... Read more

   6 comments

   England - 13/05/2009

   Advertising
6. 

   McVities Minis digital campaign taken on by InBoxDMG

   United Biscuits is to launch a promotion campaign online for McVities Minis which will looks to drive engagement. InboxDMG has created a dynamic, interactive online ad campaign that will drive mums to a MSN hub and engage them with the McVitie... Read more

   0 comments

   England - 01/05/2009

   Digital
7. 

   McVitie's launches Bonkers about Biscuits campaign

   United Biscuits has launched a campaign asking the public to name their favourite McVitie's biscuits.The 'Bonkers about Biscuits' activity asks people to vote for their favourite McVitie's biscuit for a chance to win an instant cash prize.Wax... Read more

   0 comments

   South East - 18/08/2009

   Marketing
8. 

   McVitie's Mini Crossiants packaging design by Chilli

   The packaging for McVitie’s newly launched range of Mini Crossiants has been designed by Chilli. The Leeds based brand consultancy has created the packaging for both the Chocolate and Strawberry flavours to be brightly coloured and strongly... Read more

   0 comments

   England - 20/05/2009

   Design

9. Inbox crafts online campaign for new McVitie's biscuit brand

   McVitie's has tasked digital agency Inbox to launch an online campaign and microsite for its new biscuit brand, Yumbles Organic.Inbox has been tasked with building awareness and driving trial and purchase of the new organic biscuit among the... Read more

   0 comments

   England - 16/04/2008

   Digital

10. Creative Round-Up: Blue Marlin, Publicis, BrandOpus

    

    

    

    Submit work to feature in The Drum magazine and online in the subscriber Insight section. Contact... Read more

    0 comments

    UK - 06/02/2012

    Design

    premium

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