THE DRUM

1. 

   SPT ads promote free weekend parking at Subway stations

   Strathclyde Partnership for Transport (SPT) has launched a new ad campaign to promote free weekend parking at its Subway stations.The ads, created in-house, include billboards, posters and flash banner ads on spt.co.uk, targeting shoppers and... Read more

   0 comments

   UK - 28/04/2011

   Advertising

   gallery
2. 

   SPT commissions new logo as part of Glasgow Underground refreshment

   Design consultancy Stand has created the new identity for the Glasgow Underground, which is being delivered as part of the design guidelines for its redevelopment. The branding is set to be adopted through out the service by Scottish Partnership... Read more

   23 comments

   Scotland - 19/04/2010

   Design

   gallery
3. 

   SPT renegotiates contract with The Bridge as ad spend is cut

   The Drum has learned that troubled Government quango Strathclyde Passenger Transport (SPT) is renegotiating its contract with retained advertising agency The Bridge as it looks to slash its marketing budget.A spokesperson for SPT confirmed that it... Read more

   2 comments

   Scotland - 07/03/2010

   Advertising
4. 

   SPT looks to appoint litho, print and digital framework

   Scottish Partnership for Transport is seeking to create a framework agreement having issued a tender for litho, digital and security print (ticket) services. The contract will last three years, with the possibility of a one year extention, with... Read more

   0 comments

   Scotland - 10/12/2009

   Design
5. 

   SPT reappoints Feather Brooksbank for media

   Strathclyde Partnership for Transport has reappointed Feather Brooksbank to its £250,000 media account after a competitive pitch.Details of the pitch are undisclosed but it has been confirmed that the contract will last three years.An... Read more

   0 comments

   Scotland - 08/06/2009

   Media
6. 

   Capital FM launches branded Subway train

   Capital FM yesterday launched its branded Subway train in Glasgow, which will be used for the next year.It is estimated that the train will be seen by about 14 million passengers over the course of the year.Valerie Davidson, Strathclyde... Read more

   1 comment

   Scotland - 03/08/2011

   Marketing
7. 

   Tsuko to beef-up digital team following SPT web redesign

   Following the launch of three web projects, including a redesign of the Strathclyde Partnership for Transport (SPT) website, Edinburgh agency Tsuko is looking to expand its digital team further.Tsuko is looking to appoint three additional people... Read more

   0 comments

   Scotland - 18/11/2008

   Digital
8. 

   SPT retains The Bridge following a seven month tender process

   Strathclyde Passenger Transport has announced that is has re-appointed The Bridge to its marketing account following a marathon seven month tendering process.That advert attracted 17 tenders, according to a tender report which has now been... Read more

   0 comments

   Scotland - 19/06/2008

   Advertising
9. 

   SPT completes signage overhaul with help of Freight

   SPT has completed a signage refurbishment through out Glasgow Subway, with the aid of Freight Design. The project involved the replacement of all branded signage at station entrances and on concourses as well as improving visibility of ticket... Read more

   0 comments

   Scotland - 21/05/2008

   Design

10. SPT puts out tender for above the line account

    Strathclyde Passenger Transport is set to review its marketing account as it names its new head of marketing. The review of the account, currently held by The Bridge, will not be overseen by the new head of marketing, Amanda Anderson, who joins... Read more

    0 comments

    Scotland - 13/12/2007

    Marketing

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