THE DRUM

1. Daily deals sites: what's the big deal?

   Opinion: Guest Columnists

   With the UK entering a second recession, daily deals sites are now more popular than ever. Damian Hanson, CEO and founder of One iota,... Read more

   1 comment

   Damian Hanson - 14/05/2012

   Marketing
2. 

   Pitch news: Hertz, HTC, Smirnoff, LV=

   Lots of big name accounts currently under review, from Hertz, HTC and Jägermeister to LV=, Npower and Smirnoff. Here we take a look... Read more

   0 comments

   International - 11/05/2012

   Advertising

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3. How can businesses take advantage of the Queen's Diamond Jubilee?

   Opinion: Guest Columnists

   Despite the fact the Olympics are all-pervasive as much from a brand point of view as from the general public’s, there is another,... Read more

   0 comments

   Richard Barrett - 30/04/2012

   Marketing

4. Making Sport Pay: Sport as a Marketing Medium

   Opinion: Guest Columnists

   As the London 2012 Olympic and Paralympic Games move ever closer, as does the European Championships in Poland and the Ukraine, marketing... Read more

   0 comments

   Rory Maxwell - 27/04/2012

   Marketing
5. 

   National Trust appoints Together Agency

   The National Trust has appointed the Together Agency it help with its marketing. ... Read more

   0 comments

   East Midlands - 01/03/2012

   Marketing
6. 

   Go Ape! retains Berkeley for national PR and adds regional contract

   Go Ape! Tree Top Adventure has appointed Berkeley to run its regional PR contract, which will run alongside the retained national account during 2012. ... Read more

   0 comments

   South East - 22/02/2012

   Public Relations

7. Olympic Ambush Marketing Penalties - A warning

   Opinion: Guest Columnists

   The London 2012 Olympics are now just months away, with many official sponsors gearing up their brand campaigns, having spent millions... Read more

   0 comments

   Melanie McGuirk - 06/03/2012

   Marketing
8. 

   Kindred wins National Careers Service PR job

   The Skills Funding Agency has appointed Kindred to launch and promote the new National Careers Service following a competitive pitch. ... Read more

   0 comments

   UK - 26/04/2012

   Public Relations
9. 

   BBI Healthcare appoints Big to rebrand Balance Activ

   BBI Healthcare has appointed Big to rebrand Balance Activ, the feminine health brand for the treatment for Bacterial Vaginosis. ... Read more

   0 comments

   East Midlands - 08/03/2012

   Marketing
10. 

    Scottish Government cinema road safety campaign utilises in-theatre activity to drive message

    A national road safety campaign from the Scottish Government and Road Safety Scotland has implemented live cinema advertising to highlight the risks of dangerous driving. ... Read more

    2 comments

    Scotland - 20/03/2012

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