THE DRUM

1. 

   Barclays and Barclaycard’s cashless carol singers campaign raises £2,500 for charity

   Barclays and Barclaycard carried out an experiential campaign for their contactless card technology recently, with the London Community Gospel Choir serenading Covent Garden accepting contactless card payments only. ... Read more

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   London - 09/12/2011

   Marketing

   video
2. 

   Barclaycard announces five-year partnership with the NEC Group

   Barclaycard today announces a five-year partnership with the NEC Group, which will see Barclaycard become official payment partner of The Ticket Factory, the LG Arena, the National Exhibition Centre (NEC) and National Indoor Arena (NIA). ... Read more

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   West Midlands - 01/03/2012

   Marketing
3. 

   Barclaycard launches ‘Win an Easier Christmas’ campaign

   Barclaycard is tomorrow launching its ‘Win an Easier Christmas’ promotion with Dare, Walker Media, Mission and Crosswords Films, which is set to be the company’s biggest outdoor advertising campaign ever. ... Read more

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   UK - 30/11/2011

   Digital

   gallery
4. 

   Barclaycard launch marketing campaign with BBH

   Barclaycard is today launching a marketing campaign, featuring the company’s new tagline ‘Barclaycard. Easier’. ... Read more

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   London - 14/11/2011

   Advertising

   gallery
5. 

   Orange and Barclaycard announce next phone with Quick Tap technology

   Orange and Barclaycard have announced the upcoming launch of the second Quick Tap contactless payments enabled handset: the Samsung Wave 578.The phone, which will be available in the coming weeks, runs on Samsung’s own operating system Bada,... Read more

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   International - 23/09/2011

   Digital
6. 

   Barclaycard Freedom partners with vouchercloud

   Barclaycard Freedom has partnered with vouchercloud to help cardholders access rewards.The new partnership, which will support Barclaycard’s existing direct marketing, email and web communications, means that special offers from Barclaycard... Read more

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   UK - 10/08/2011

   Marketing
7. 

   Barclaycard Freedom launches 10% reward promotion

   Barclaycard Freedom is launching a 10% Reward Money promotion from Thursday 7-Sunday 10 July in what the company is calling its largest promotion to date.The deal is available at participation retailers, which include PizzaExpress and Shell.The... Read more

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   UK - 05/07/2011

   Marketing

8. Creative round-up: Bartle Bogle Hegarty, The Red Brick Road, Clock Creative

   

   

   

   Submit work to feature in The Drum magazine and online in subscriber Insight section. Contact... Read more

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   UK - 01/12/2011

   Advertising

   premium

9. Wave and communicate: the possibilities of NFC and email

   Opinion: email to mobile

   The buzz generated by Near Field Communications (NFC) has been becoming louder in recent months as uptake of the technology continues... Read more

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   Grant Sidwell - 27/04/2012

   Digital

10. Reaction: Google takes on Comparethemarket.com, GoCompare and Confused.com as it enters price comparison marketplace

    Opinion: Guest Columnists

    Google is aiming to take on the big boys in the Price Comparison website war, having acquired BeatThatQuote last year, the search engine... Read more

    0 comments

    Jon Beeston - 02/05/2012

    Digital

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