THE DRUM

1. 

   Video showreel and book created by Corporation Pop to celebrate twenty years of Bench

   Clothing brand Bench has appointed Corporation Pop to create a video showreel and accompanying book to celebrate over twenty years of the brand’s history. ... Read more

   0 comments

   UK - 25/11/2011

   Design

   video
2. 

   Bench partners with RA magazine

   UK streetwear label Bench has partnered with global online electronic music magazine Resident Advisor (RA) to present a series of films that look at the real scenes and real stories behind dance music. This collaboration with RA seeks to cement... Read more

   0 comments

   UK - 20/07/2011

   Media

   video
3. 

   National Trust to use 'talking benches' voiced by celebrities

   A number of ‘talking benches’ voiced by celebrities are to be used by the National Trust across eight beauty spots offering a five minute commentary of their surroundings. The benches will be placed around England, Wales and Northern... Read more

   0 comments

   England - 31/05/2011

   Marketing
4. 

   Bench appoints R.O.EYE for affiliate campaign

   Clothing brand Bench is looking to develop its digital marketing with the appointment of performance marketing agency R.O.EYE.The Manchester agency has been brought in to handle the company’s growing affiliate programme as it focuses on... Read more

   0 comments

   UK - 11/02/2011

   Digital
5. 

   Online Bench autumn/winter campaign delivered in 3D

   Fashion brand Bench has launched a 3D marketing campaign to promote its Autumn/Winter 2010 collection. Created by the eCommerce and business development teams at Drivebusiness, the agency has worked closely with the client to ensure consistency... Read more

   1 comment

   Scotland - 31/08/2010

   Digital
6. 

   Bench reveals summer video by Corporation Pop

   A video to promote lifestyle brand Bench’s summer clothing range has been created by Corporation Pop. The ‘Power and Glory’ range is promoted in a two minute video which will be shown on big screens during music festivals -... Read more

   0 comments

   England - 20/07/2010

   Marketing

   video
7. 

   Bench music festival website developed by Drivebusiness

   A microsite for Bench to promote its grassroots involved in music festivals around the world has been created by Drivebusiness. The development of the site saw the creative and business development teams at the London and Ayrshire-based digital... Read more

   2 comments

   UK - 16/06/2010

   Digital
8. 

   Creative Review: Umbro, Specsavers, Man City, Bench, Calypso, Royal Court, CO-OP

   In the latest issue of The Drum magazine Carla Nuthall, head of communications and marketing at Salford Urban Regeneration Company, offered her thoughts on the latest creative offerings. Do you agree with her?1. Umbro (press, poster, retail ads... Read more

   1 comment

   UK - 09/08/2010

   Advertising

   gallery
9. 

   ESPN and Budweiser partner for FA Cup coverage

   ESPN and Budweiser have announced that they are partnering for their coverage of the FA Cup, with an integrated tie-up for advertising and content. ... Read more

   0 comments

   UK - 13/04/2012

   Marketing

10. Why is the media so reluctant to take games news seriously?

    Opinion: False Doorway

    For a nation that prides itself on a history of science and invention, our media seems strangely reticent to cover anything that could be... Read more

    0 comments

    Iain Hepburn - 26/03/2012

    Digital

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