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The computer that creates ads. But is it better than human creatives?

StÃ©phane Xiberras the exec creative director at BETC EURO RSCG Paris created CAI, a machine that creates ads. The Drum challenged real creatives to see if they could do a better job.The point of CAI – a machine that creates adverts –... Read more

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UK - 07/03/2011

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Last Word: Code Computerlove, Driven and Twitter Fail

Sleeping rough, skydiving, tweets gone wrong and advertisement making robots... It’s The Drum’s Last Word.BYTENIGHT TO TAKE TO THE STREETS AGAIN FOR HOME LESS CHARITYIsn’t the idea of sleeping under the stars romantic? What could... Read more

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UK - 02/09/2010

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