Bittering agent brand Bitrex has teamed with retailer Halfords to stock the substance, after being targeted with a direct mail promotion resembling a child’s pink picnic basket, asking customers ‘What happens if your Winter Car Care Range falls... Read more
Bitrex, the odourless substance used to dissuade children from chewing or swallowing harmful objects or products is working with Storm ID to promote Child Safety Week at the end of June. The Edinburgh-based digital agency is to launch a YouTube... Read more
A new advert for Bitrex has been launched across print, poster and online. Created by Family, the posters will appear across doctor’s surgeries and health centres and will also see large display stands created as part Child Safety Week.... Read more
MacFarlane Smith has launched a new campaign to promote household product, Bitrex.The campaign, created by Family, aims to increase awareness of the product amongst consumers and FMCG retailers. Bitrex is a safety additive that makes household... Read more
Lovefilm has launched a joint campaign with Lemsip which allows visitors to its website to watch a selection of 15 "feel-good films" for free.The campaign microsite launched today and "offers those who are feeling under the weather"... Read more
The Leith AgencyCoors LightCreative here is trying too hard with an odd combination of crisp, clean mountains, Canadian air and rap. The message that the beer is light certainly comes across but there’s nothing about the benefits of... Read more
They may have missed out on Champion's League football on Wednesday night but Man City didn't miss out last night as the marketing team scooped the Grand Prix at the Roses Advertising Awards.. The club won the award for its Welcome to... Read more
Here are this year's winners for the Scottish Advertising Awards. The Drum Grand PrixCompany: MightysmallClient: Communication Workers UnionTitle: Mandy, Moon, Sinking, Crown and WheelsArt Director: Brian McGregorCopywriter: Adrian... Read more
