3. Food & Drink marketing: how is the downturn affecting the industry?

    Food & Drink marketing: how is the downturn affecting the industry?

    Food and drink manufacturers introduced over 8500 new products during 2011 – around 500 more than in 2010 – indicating that despite bleak economic forecasts, innovation in the sector remains strong. However, what challenges has the economic... Read more

    0 comments
    UK - 07/02/2012
    Marketing
  4. How to best target food and drink consumers

    How to best target food and drink consumers

    The media is saturated with advertising for food and drink, whether luxury, high-end products such as quality dark chocolate, or everyday products like breakfast cereal. The wealth and range of food and drink products out there make it an exciting... Read more

    0 comments
    UK - 06/02/2012
    Marketing
  5. Ofcom awards Bath radio licence to The Breeze

    Ofcom awards Bath radio licence to The Breeze

    Ofcom yesterday awarded the FM local commercial radio licence for Bath to The Breeze. The award came after three applications were received having been held by One Gold Radio (broadcasting as Total Star), which expires on 14 November.The Breeze,... Read more

    0 comments
    England - 25/05/2011
    Media
  6. Bottle design a Breeze for Scotch firm

    Bottle design a Breeze for Scotch firm

    Craig Mackinlay of Breeze Creative has designed a new blended malt Scotch whisky bottle for AD Rattray.Rattray’s Selection Batch No 1, which contains whisky from 4 single sherry butts, is being released "in specific response to demand... Read more

    0 comments
    UK - 28/04/2011
    Design
    gallery
  7. The Argyll Smokery branding a Breeze for Mackinlay

    The Argyll Smokery branding a Breeze for Mackinlay

    Breeze Creative has worked with new artisan company The Argyll Smokery to design two logo styles, stationery, packaging, point of sale and exhibition materials.Using old West Highland smoking techniques owners and seasoned 'smokers' Karen... Read more

    1 comment
    UK - 10/03/2011
    Design
    gallery
  8. 'Exceptional' Tomatin whisky packaging designs a Breeze

    'Exceptional' Tomatin whisky packaging designs a Breeze

    Tomatin Distillery has released two "exceptional" limited edition single cask bottlings, with designs created by Breeze Creative.Matured in a refill Bourbon cask, the 36 Year Old 1973 will be available worldwide but the majority of the 184 bottles... Read more

    0 comments
    UK - 17/02/2011
    Design
    gallery
  9. Historic independent school hires Breeze

    Historic independent school hires Breeze

    Dollar Academy has appointed Breeze Creative to design its new 20 page prospectus. Geoff Daniel, deputy rector at Dollar, said: "We wanted a prospectus that would fully reflect the challenging and enjoyable experience that Dollar offers its... Read more

    0 comments
    Scotland - 24/03/2009
    Design

  10. Hi, you’re through to the Sales Prevention Department – how can I NOT help? How agencies lose clients even before they win them

    Opinion: Guest Columnists

    New business has become all the more crucial to marketing and communications agencies in recent times, as prices are driven down and... Read more

    24 comments
    Diane Young - 11/04/2012
    Advertising

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